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Tag Archives: Advertising
Ads Gone Mobile
One of the more striking things I have noticed since getting the EVO are how the quality of the ads vary so much. One would think that with web apps it would be particularly easy; you can definitely datamine to find out about your customers, plus lots of apps fall into neat vehicles that are [...]
Bad Ads, No Biscuit
While drifting off to sleep recently, it hit me that web ads are a kind of misfit of the advertising world. They’re super algorithmically driven, primarily because of the remnant market in display. Oddly enough, this fact should open up a range of enriching experiences – if your ad follows you around based on your [...]
Data Wars
If you haven’t heard the news- Google is getting rid of the ability to get your contacts imported into secondary web applications unless reciprocral data is shared back to Google. This hurts Facebook the most, as it is the largest user of said data. (Primarily from your email) Some sigifigant points to be made here: 1) Despite [...]
On Sam Lessin and Email
Sam Lessin, of Drop.Io fame and fortune, has built on top of drop.io (if I had to guess) a service that allows you to charge to send emails. Sam’s a smart guy. One of the few in NY who I can honestly say is well thought out. We’re in a minor disagreement over a very [...]
Posted in Business, Economics, Ideas, Internet Also tagged audience, Blogging, drop.io, Email, engagement, Information, Internet, Magazine, positioning, Sam Lessin, Service, Technology, Technology_Internet, Website 2 Comments
Searching Versus Finding
(Or where we need to go in the future of search) One of the most problematic parts of Google (and in fact, on some very basic level all search engines, including the new Facebook one), is that it’s business model is built on search plus placed advertisments in that search. At first, this seems very [...]
Posted in Advertising, Ideas, Internet Also tagged advertisments, Business Model, sales funnel, Search, search engines 1 Comments
Children And Teens In the Media Space
I’m not the one for great political/legal arguments most of the time (Yell at me later about this one), but this one is makes for an interesting opener for the following thought) At what age does a minor (if at all, and if you believe in such things), get the death penalty? Not such [...]
Posted in Advertising, Ideas Also tagged Child, cohort group, media access, mediation, Peer group 3 Comments
A question of eyeballs